Zay Jackson
Southern markets, culture-first coverage
About
Zay Jackson covers the ATL — and in Atlanta, culture IS the economy. As The Trap Ledger's Atlanta-based street correspondent, Zay reports on the intersection of hip-hop business, Southern entrepreneurship, and market opportunity. He covers music label IPOs, restaurant chain expansions, real estate booms in the Black Mecca, and the growing tech scene in the city. Zay understands that in Atlanta, a new album drop can move stock prices and a club opening can signal a neighborhood's economic trajectory. His coverage is culture-first but always market-connected.
Catchphrases
“In the A, culture moves the market.”
“Atlanta sets the trends, Wall Street follows.”
“Trap music built empires — now we're building portfolios.”
“Southern money, global vision.”
Show Assignment
ATL Market Watch
ATL Market Watch airs Monday through Friday with reports from Atlanta covering Southern markets, entertainment business, and cultural economics.